Grubhub and Instacart have announced a partnership that will allow Grubhub customers to order groceries from more than a thousand national, regional, and local retailers through the Grubhub app and website. The collaboration aims to provide users with increased grocery options, convenience, and value.
Orders placed via Grubhub will be fulfilled and delivered by Instacart shoppers. Customers can access the new service by selecting the Grocery icon in the Grubhub app, choosing a store, adding items to their cart, and checking out while tracking deliveries in real time. The rollout begins today and is expected to be available nationwide where Instacart operates by the end of October. The companies also plan to include select pharmacies in the offering in the coming months.
“This partnership marks an exciting step forward for Grubhub,” said Howard Migdal, CEO of Grubhub. “With nearly 20 million customers and access to over 415,000 restaurants, we’re now expanding our platform to include groceries powered by Instacart – delivering an unmatched level of choice and value. As we strengthen our grocery offering, our Grubhub+ program – already best-in-class for restaurant delivery – becomes even more powerful. By integrating Instacart into our platform, we’re making it easier than ever for customers to get everything they need, from their favorite meals to everyday essentials.”
“We’re proud to serve as Grubhub’s grocery delivery partner, bringing the Instacart grocery experience directly to millions of Grubhub customers,” said Ryan Hamburger, Vice President of Commercial Partnerships at Instacart. “With our unmatched selection of grocers and our leading technology and fulfillment capabilities, we’re helping Grubhub expand its platform and reach. It’s another way we’re a true grocery technology enablement company – continuously driving value for our retail partners by powering seamless grocery experiences wherever people shop online.”
To promote the launch of this partnership, Grubhub+ members will receive special offers such as no standard delivery fees on eligible orders over $25 from participating retailers. Additionally, all customers are eligible for 30% off up to three grocery orders of $75 or more during the next three months.
Grubhub operates as a major U.S. ordering and delivery marketplace that connects consumers with restaurants and other merchants across over 4,000 cities.
