Dara Khosrowshahi, Chief Executive Officer | Uber
Uber Eats is making sure that viewers of this year's Super Bowl will not forget the convenience of their delivery service. The company has released a star-studded ad that showcases the wide range of items that can be delivered through their platform.
In the ad, Jennifer Aniston and David Schwimmer, famous for their roles as Rachel and Ross in the hit TV show Friends, forget their on-screen friendship. The Beckhams, known for their association with the Spice Girls, fumble to remember the iconic girl group. Jelly Roll, a musician, attempts to remove tattoos from his face. And Usher, who just performed the halftime show, is unaware of his own performance.
The ad, which will be aired during the third quarter of the game, emphasizes the message that almost anything can be delivered with Uber Eats. The company wants viewers to remember that they can rely on Uber Eats to bring them the items they need, whether it's food, groceries, or other essentials.
In addition to the ad, Uber Eats has also released teasers featuring David and Victoria Beckham, as well as Jelly Roll. These teasers serve as a reminder of the upcoming ad and build anticipation among viewers.
For those attending the Super Bowl in Las Vegas, Uber Eats is bringing their campaign to life at the Get Almost Almost Anything Shop at Super Bowl Experience. This immersive market allows fans, visitors, and locals to use the Uber Eats app to shop for free Super Bowl necessities. Along the shopping journey, there will be special surprises, including PepsiCo favorites, grocery essentials, beauty must-haves, and meet and greets with legendary NFL players. The market will be open from Wednesday, February 7 to Saturday, February 10 at the SBX at Mandalay Bay Convention Center.
With their Super Bowl ad and immersive market, Uber Eats is making sure that viewers and attendees do not forget the convenience and wide range of items that can be delivered through their platform. They want to be the go-to choice for all Super Bowl needs, making it easier for fans to enjoy the game without worrying about running out of essentials.