Guests from the United States, Brazil, Spain, and Greece are seeking domestic travel experiences this summer, while those in the Netherlands and Belgium are more inclined to venture abroad. This season's travel trends include a preference for unique culinary enclaves, attending star-centered events, and the spontaneity of last-minute staycations.
Research shows a significant portion of travelers are choosing Airbnb to experience local culture more authentically. A consumer poll by Panterra indicated that 47% of travelers prioritize authentic local cuisine when considering food and beverage experiences.
A notable trend this summer is fandom travel, with "star chasers" traveling extensively to follow artists and athletes during concerts and sporting events. Local hosts and communities are expected to benefit economically from such events due to increased spending on restaurants, groceries, and attractions. Data from a 2024 global survey revealed that Airbnb guests spent an average of $165 per day on local businesses, with 40% of this spending occurring within their accommodation's neighborhood.
US travelers are showing a strong preference for staycations, with an increase in searches for destinations within 300 miles from their homes. Families and groups are the largest demographic in this category, comprising over 60% of nearby searches. These destinations offer a variety of experiences, such as silent disco yoga in San Francisco, outdoor activities in Arizona, and sailing opportunities in Long Beach.
As summer unfolds, diverse experiences are readily available, encouraging travelers to explore both familiar and new destinations. Travelers can benefit from a range of tips and strategies to find suitable accommodations for their journeys.
The listings and experiences mentioned here are meant to inspire travelers. Airbnb clarifies that these are not endorsements of any specific accommodations or experiences on their platform.