This fall, travel patterns are shifting as Generation Z travelers show a notable increase in activity during the shoulder season. According to recent data, searches by Gen Z travelers for fall trips have risen by 26 percent compared to previous periods. This demographic is choosing longer international trips more often than Millennials, a trend attributed to the affordability of travel outside peak seasons.
A Focaldata survey indicates that over 80 percent of Gen Z respondents consider affordability an important factor in their fall travel plans, and 42 percent see traveling during the fall as offering good value. Paris has become the top trending destination among Gen Z travelers this autumn, with many seeking budget-friendly experiences. Airbnb offers several experiences in Paris priced under $100 per person, providing opportunities for cost-conscious visitors.
The broader list of trending destinations for Gen Z this season highlights a preference for affordable luxury and vibrant urban environments. These travelers are also drawn to both beach locations and major European cities.
In the United States, Vermont leads as the top-rated destination for viewing autumn foliage based on guest reviews. Other popular states include New Hampshire, New York, Ohio, and Minnesota. The importance of seasonal scenery is reflected in survey responses; 83 percent say that fall foliage influences their choice of destination. To support domestic travelers heading to these areas, Airbnb now allows guests booking eligible U.S. stays to use a Reserve Now, Pay Later feature.
Among highly wishlisted accommodations are an A-frame cabin in Ohio’s woodlands, a country inn in Hudson Valley, a glass tiny house with views in Vermont, a home built with boulders in New Hampshire, and a tiny home with cedar sauna in Minnesota.
Sunseekers are also taking advantage of quieter coastal destinations this season instead of crowded tourist spots. These lesser-known beaches offer relaxation and local charm.
Airbnb recently introduced Airbnb Services earlier this summer—a suite of offerings such as private chefs and personal trainers—designed to enhance guest stays both at properties and at home.
Additionally, Airbnb’s updated Experiences platform features “Airbnb Originals,” which includes unique activities hosted by notable individuals worldwide. Examples range from learning samurai techniques in Tokyo with Kill Bill’s sword master to participating in ballet sessions led by a principal ballerina in New York City.
"Gen Z traveler searches are up 26 percent for this fall, with young travelers taking out their passports for longer international escapes compared to Millennials.1 This surge is likely fueled by more affordable travel during the shoulder season, making international travel more approachable for younger travelers. A recent Focaldata survey found that over 80 percent of Gen Z respondents say affordability plays a role in their fall travel decisions and 42 percent believe that traveling during fall is a great deal.2"
"Paris has emerged as the top trending fall destination for Gen Z travelers, with many eager to take bucket list trips without breaking the bank by traveling during the shoulder season.3 For those looking to craft a memorable itinerary, there are numerous Airbnb experiences under $100 per person, making it easy to enjoy the best of Paris while staying within budget:"
"The full list of top trending destinations for Gen Z travelers this fall highlights a clear trend: affordable luxury. These adventurers are taking advantage of shoulder season and seeking out vibrant cities worldwide, from sun-soaked beaches, to iconic European capitals:4"
"According to guest reviews, Vermont is the top-rated fall destination in the US for fall foliage,5 followed by New Hampshire, New York, Ohio and Minnesota.6 When it comes to fall travel, a whopping 83 percent of Focaldata survey respondents say fall foliage is important when choosing a destination.7 To make planning easier for guests visiting these fall hot spots, US travelers booking eligible domestic stays can now reserve a listing with no upfront payment and pay before their trip with the new Reserve Now, Pay Later feature."
"We’re revealing some of the most wishlisted listings in these destinations that capture the spirit of fall—including a gorgeous A-frame cabin secluded in the Ohio woodlands, a stylish storybook country inn in Hudson Valley, a luxury glass tiny house with scenic views in Vermont, a peaceful home built with boulders in New Hampshire, and a cozy tiny home complete with a cedar wood sauna in Minnesota:8"
"This fall, sunseekers are taking advantage of the shoulder season to dodge crowds and enjoy longer beach trips. Instead of busy tourist spots they’re opting for hidden gem destinations with similar coastal vibes. These emerging tranquil shores and charming communities offer sun relaxation and seaside adventures:9"
"Earlier this summer we introduced Airbnb Services—incredible services in a variety of categories to make your stay more special. From private chefs to personal trainers Airbnb Services unlocks a world of possibilities allowing guests traveling this fall to enjoy exceptional amenities right at their Airbnb or even in the comfort of their own home."
"For those craving new adventures this fall Airbnb’s completely reimagined experiences including Airbnb Originals—extraordinary experiences hosted by the world’s most interesting people designed exclusively for Airbnb—offer countless ways to explore the world. From learning the art of the samurai in Tokyo with Kill Bill’s sword master to taking center stage with a principal ballerina in New York City guests get to discover a new side of local culture with hosts who know it best:"